The Meme Cemetery

Deal With It2011–2013Cool glasses, cooler silence

Deal With It

2011 — 2013

“Cool glasses, cooler silence”

Obituary

Deal With It was the act of sliding on a pair of dark sunglasses — often accompanied by a clink of glass — and daring the world to care. It was the meme equivalent of hanging up the phone: the conversation is over, you've lost, and I look great. It thrived in GIF form, where figures from cartoon cats to actual politicians would don the shades and end every argument. It died in 2013, not from overuse, but because it became the punctuation of the internet rather than its exclamation — a period for everything, the way we all ended debates. It put the glasses on one last time. Deal with it.

Born
2011
Died
2013
Cause of death
Died of putting on the glasses
Last sighting
A GIF of a cat, 2013
Resting place
Section E, Row 5
Category
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